Wonder, N., Wilhelm, W., & Fewings, D. (2008). The financial rationality of consumer loan choices: revealed preferences concerning interest rates, down payments, contract length, and rebates. The Journal of Consumer Affairs, 42(2), 243-270.
Brief Description: This work studied consumer preferences for car loan features. The results revealed preferences that conflicted with traditional financial rationality. For example, participants avoided choosing long term (six- or seven-year) loans even when the interest rate was zero. In addition, the consumers, particularly those with …